:root{
    --yellow:#FFC107;
    --yellow-bright:#FFD500;
    --black:#111111;
    --ink:#1a1a1a;
    --grey-900:#222222;
    --grey-700:#3a3a3a;
    --grey-500:#6b7280;
    --grey-300:#d6d6d6;
    --grey-100:#f4f4f5;
    --grey-50:#fafafa;
    --white:#ffffff;
    --radius:14px;
    --shadow:0 10px 40px rgba(0,0,0,.08);
    --shadow-lg:0 24px 60px rgba(0,0,0,.16);
    --maxw:1320px;
  }

  html{scroll-behavior:smooth}
  body{font-family:'poppinsregular','Poppins',sans-serif;font-size:18px;color:var(--ink);background:var(--white);line-height:1.65;-webkit-font-smoothing:antialiased}
  h1,h2,h3{font-family:'poppinsbold','Poppins',sans-serif;line-height:1.2;font-weight:700;letter-spacing:-.01em}
  p{font-size:18px;color:var(--grey-500)}
  a{text-decoration:none;color:inherit}
  section{padding:50px 0}
  .infographic-page .wrap{max-width:var(--maxw);margin:0 auto;padding:0 22px}
  .infographic-page .yellow{color:var(--yellow)}
  .infographic-page .eyebrow{display:inline-block;font-size:13px;font-weight:600;letter-spacing:.14em;text-transform:uppercase;color:var(--grey-500);margin-bottom:14px}
  .infographic-page .eyebrow.on-dark{color:var(--yellow)}
  .infographic-page .sec-head{max-width:1120px;margin:0 auto 50px;text-align:center}
  .infographic-page .sec-head h2{font-size:clamp(28px,4vw,42px)}
  .infographic-page .sec-head p{margin-top:16px;color:var(--grey-500);font-size:17px}

  /* Icon system */
  .infographic-page .ico-svg{width:22px;height:22px;stroke:currentColor;fill:none;stroke-width:2;stroke-linecap:round;stroke-linejoin:round}
  .infographic-page .li-ico{width:15px;height:15px;stroke:currentColor;fill:none;stroke-width:2.4;stroke-linecap:round;stroke-linejoin:round;flex-shrink:0}

  /* Buttons */
  .infographic-page .btn{display:inline-flex;align-items:center;gap:9px;font-weight:600;font-size:15px;padding:15px 30px;border-radius:50px;cursor:pointer;border:none;transition:transform .18s ease,box-shadow .18s ease,background .18s ease;white-space:nowrap}
  .infographic-page .btn-primary{background:var(--yellow);color:var(--black)}
  .infographic-page .btn-primary:hover{background:var(--yellow-bright);transform:translateY(-2px);box-shadow:0 12px 28px rgba(255,193,7,.4)}
  .infographic-page .btn-dark{background:var(--black);color:var(--white)}
  .infographic-page .btn-dark:hover{background:var(--grey-900);transform:translateY(-2px)}
  .infographic-page .btn-ghost{background:transparent;color:var(--white);border:1.5px solid rgba(255,255,255,.35)}
  .infographic-page .btn-ghost:hover{border-color:var(--yellow);color:var(--yellow)}

  /* Hero */
  .infographic-page .hero{background:var(--black);color:var(--white);padding:70px 0 80px;position:relative;overflow:hidden}
  .infographic-page .hero:before{content:"";position:absolute;top:-120px;right:-120px;width:420px;height:420px;background:radial-gradient(circle,rgba(255,193,7,.22),transparent 65%);border-radius:50%}
  .infographic-page .hero-grid{display:grid;grid-template-columns:1.15fr .85fr;gap:50px;align-items:center;position:relative;z-index:2}
 .infographic-page .hero h1 {
    font-size: clamp(33px, 4.6vw, 54px);
    font-weight: 800;
    margin-top: 0;
}
  .infographic-page .hero h1 span{color:var(--yellow)}
  .infographic-page .hero .lead{margin-top:22px;font-size:18px;color:#cfcfcf;max-width:540px}
  .infographic-page .hero-cta{display:flex;gap:14px;margin-top:32px;flex-wrap:wrap}
  .infographic-page .hero-badges{display:flex;gap:26px;margin-top:38px;flex-wrap:wrap}
  .infographic-page .hero-badge{display:flex;flex-direction:column}
  .infographic-page .hero-badge b{font-size:26px;color:var(--yellow);font-weight:800}
  .infographic-page .hero-badge span{font-size:13px;color:#bdbdbd}
  .infographic-page .forbes{margin-top:26px;font-size:13px;color:#9a9a9a;display:flex;align-items:center;gap:8px}
  .infographic-page .forbes .li-ico{color:var(--yellow)}
  .infographic-page .forbes b{color:#fff;font-weight:600}

  /* Lead form card */
  .infographic-page .form-card{background:var(--white);color:var(--ink);border-radius:18px;padding:30px 28px;box-shadow:var(--shadow-lg)}
  .infographic-page .form-card h3{font-size:21px;margin-bottom:4px}
  .infographic-page .form-card p.sub{font-size:13.5px;color:var(--grey-500);margin-bottom:20px}
  .infographic-page .form-card .field{margin-bottom:13px}
  .infographic-page .form-card label{display:block;font-size:12.5px;font-weight:600;margin-bottom:5px;color:var(--grey-700)}
  .infographic-page .form-card input,.infographic-page .form-card select,.infographic-page .form-card textarea{width:100%;padding:12px 14px;border:1.5px solid var(--grey-300);border-radius:10px;font-family:inherit;font-size:14px;transition:border .15s}
  .infographic-page .form-card input:focus,.infographic-page .form-card select:focus,.infographic-page .form-card textarea:focus{outline:none;border-color:var(--yellow)}
  .infographic-page .form-card textarea{resize:vertical;min-height:64px}
  .infographic-page .form-card .btn{width:100%;justify-content:center;margin-top:6px}
  .infographic-page .form-note{display:flex;align-items:center;justify-content:center;gap:6px;font-size:11.5px;color:var(--grey-500);text-align:center;margin-top:12px}
  @media(max-width:900px){.infographic-page .hero-grid{grid-template-columns:1fr;gap:38px}}

  /* Why */
  .infographic-page .why-grid{display:grid;grid-template-columns:1fr 1fr;gap:46px;align-items:center}
  .infographic-page .why-points{display:flex;flex-direction:column;gap:20px}
  .infographic-page .why-point{display:flex;gap:16px}
  .infographic-page .why-point .ic{flex:0 0 44px;height:44px;background:var(--black);color:var(--yellow);border-radius:11px;display:flex;align-items:center;justify-content:center}
  .infographic-page .why-point h3{font-size:17px;margin-bottom:3px}
  .infographic-page .why-point p{font-size:14.5px;color:var(--grey-500)}
  .infographic-page .why-stat{background:var(--grey-50);border:1px solid var(--grey-100);border-radius:var(--radius);padding:34px;text-align:center}
  .infographic-page .why-stat .big{font-size:54px;font-weight:800;color:var(--black);line-height:1}
  .infographic-page .why-stat .big .yellow{color:var(--yellow)}
  .infographic-page .why-stat p{margin-top:12px;color:var(--grey-500);font-size:15px}
  .infographic-page .why-stat .divline{height:1px;background:var(--grey-100);margin:26px 0}
  @media(max-width:860px){.infographic-page .why-grid{grid-template-columns:1fr;gap:34px}}

  /* Includes */
  .infographic-page .includes{background:var(--grey-50)}
  .infographic-page .inc-grid{display:grid;grid-template-columns:repeat(4,1fr);gap:24px}
  .infographic-page .inc-card{background:var(--white);border-radius:var(--radius);padding:30px 26px;border:1px solid var(--grey-100);transition:transform .2s,box-shadow .2s}
  .infographic-page .inc-card:hover{transform:translateY(-5px);box-shadow:var(--shadow)}
  .infographic-page .inc-card .num{font-size:13px;font-weight:700;color:var(--yellow);letter-spacing:.1em}
  .infographic-page .inc-card h3{font-size:18px;margin:10px 0 8px}
  .infographic-page .inc-card p{font-size:14.5px;color:var(--grey-500)}
  @media(max-width:980px){.infographic-page .inc-grid{grid-template-columns:1fr 1fr}}
  @media(max-width:560px){.infographic-page .inc-grid{grid-template-columns:1fr}}

  /* Who */
  .infographic-page .who-grid{display:grid;grid-template-columns:repeat(4,1fr);gap:18px}
  .infographic-page .who-card{border:1px solid var(--grey-100);border-radius:var(--radius);padding:26px 22px;background:var(--white);transition:.2s}
  .infographic-page .who-card:hover{border-color:var(--yellow);box-shadow:var(--shadow)}
  .infographic-page .who-card .tag{width:40px;height:40px;border-radius:10px;background:var(--grey-100);display:flex;align-items:center;justify-content:center;margin-bottom:14px}
  .infographic-page .who-card .tag .ico-svg{width:19px;height:19px;color:var(--black)}
  .infographic-page .who-card h3{font-size:16px;margin-bottom:6px}
  .infographic-page .who-card p{font-size:13.5px;color:var(--grey-500)}
  @media(max-width:860px){.infographic-page .who-grid{grid-template-columns:1fr 1fr}}
  @media(max-width:520px){.infographic-page .who-grid{grid-template-columns:1fr}}

  /* Platforms */
  .infographic-page .platforms{background:var(--black);color:var(--white)}
  .infographic-page .platforms .sec-head h2{color:#fff}
  .infographic-page .platforms .sec-head p{color:#bdbdbd}
  .infographic-page .plat-grid{display:grid;grid-template-columns:repeat(5,1fr);gap:16px}
  .infographic-page .plat{background:var(--grey-900);border:1px solid #2c2c2c;border-radius:12px;padding:22px 16px;text-align:center;transition:.2s}
  .infographic-page .plat:hover{background:#1c1c1c;border-color:var(--yellow);transform:translateY(-4px)}
  .infographic-page .plat .pic{width:38px;height:38px;border-radius:50%;background:rgba(255,193,7,.14);display:flex;align-items:center;justify-content:center;margin:0 auto 10px;font-weight:700;font-size:14.5px;color:var(--yellow)}
  .infographic-page .plat .pic .ico-svg{width:18px;height:18px;color:var(--yellow)}
  .infographic-page .plat b{display:block;font-size:14.5px;font-weight:600}
  .infographic-page .plat span{font-size:12px;color:#9a9a9a}
  @media(max-width:860px){.infographic-page .plat-grid{grid-template-columns:repeat(3,1fr)}}
  @media(max-width:520px){.infographic-page .plat-grid{grid-template-columns:1fr 1fr}}

  /* Plans */
  .infographic-page .plans-grid{display:grid;grid-template-columns:repeat(4,1fr);gap:20px;align-items:stretch}
  .infographic-page .plan{border:1px solid var(--grey-100);border-radius:16px;padding:30px 24px;display:flex;flex-direction:column;background:var(--white);transition:.22s}
  .infographic-page .plan:hover{box-shadow:var(--shadow-lg);transform:translateY(-4px)}
  .infographic-page .plan.featured{border:2px solid var(--yellow);position:relative;box-shadow:var(--shadow)}
  .infographic-page .plan.featured:before{content:"Most Popular";position:absolute;top:-13px;left:50%;transform:translateX(-50%);background:var(--yellow);color:var(--black);font-size:11px;font-weight:700;padding:5px 14px;border-radius:50px;letter-spacing:.05em}
  .infographic-page .plan h3{font-size:19px}
  .infographic-page .plan .for{font-size:13px;color:var(--grey-500);margin:6px 0 18px;min-height:38px}
  .infographic-page .plan ul{list-style:none;display:flex;flex-direction:column;gap:11px;flex:1}
  .infographic-page .plan li{font-size:13.5px;display:flex;gap:9px;align-items:flex-start;color:var(--grey-700)}
  .infographic-page .plan li .li-ico{color:var(--yellow);margin-top:3px}
  .infographic-page .plan .btn{margin-top:24px;justify-content:center;width:100%}
  @media(max-width:980px){.infographic-page .plans-grid{grid-template-columns:1fr 1fr}}
  @media(max-width:520px){.infographic-page .plans-grid{grid-template-columns:1fr}}

  /* Tracking */
  .infographic-page .track{background:var(--grey-50)}
  .infographic-page .track-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:22px}
  .infographic-page .track-card{background:var(--white);border-radius:var(--radius);padding:28px 24px;border:1px solid var(--grey-100)}
  .infographic-page .track-card .kpi{font-size:15px;font-weight:700;color:var(--black);display:flex;align-items:center;gap:10px;margin-bottom:8px}
  .infographic-page .track-card .kpi i{width:34px;height:34px;border-radius:9px;background:var(--yellow);display:flex;align-items:center;justify-content:center;font-style:normal}
  .infographic-page .track-card .kpi i .ico-svg{width:17px;height:17px;color:var(--black)}
  .infographic-page .track-card p{font-size:14px;color:var(--grey-500)}
  @media(max-width:860px){.infographic-page .track-grid{grid-template-columns:1fr}}

  /* Mid CTA banner */
  .infographic-page .midcta{background:linear-gradient(120deg,var(--black) 60%,var(--grey-900));color:#fff;border-radius:20px;padding:46px;display:flex;align-items:center;justify-content:space-between;gap:30px;flex-wrap:wrap;position:relative;overflow:hidden}
  .infographic-page .midcta:before{content:"";position:absolute;right:-60px;bottom:-80px;width:300px;height:300px;background:radial-gradient(circle,rgba(255,193,7,.18),transparent 65%);border-radius:50%}
  .infographic-page .midcta h3 {
    font-size: 27px;
    position: relative;
    z-index: 2;
    color: #ffc107;
}
  .infographic-page .midcta p{color:#cfcfcf;margin-top:8px;position:relative;z-index:2;max-width:520px}
  .infographic-page .midcta .btn{position:relative;z-index:2}

  /* Case studies */
  .infographic-page .cs-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:24px}
  .infographic-page .cs-card{border:1px solid var(--grey-100);border-radius:16px;overflow:hidden;background:var(--white);transition:.22s;display:flex;flex-direction:column}
  .infographic-page .cs-card:hover{box-shadow:var(--shadow-lg);transform:translateY(-5px)}
  .infographic-page .cs-top{background:var(--black);color:#fff;padding:24px;position:relative}
  .infographic-page .cs-top .ind{font-size:12px;color:var(--yellow);font-weight:600;letter-spacing:.08em;text-transform:uppercase}
  .infographic-page .cs-top h3{color:#fff;font-size:18px;margin-top:8px}
  .infographic-page .cs-body{padding:24px;flex:1;display:flex;flex-direction:column}
  .infographic-page .cs-body p{font-size:14px;color:var(--grey-500)}
  .infographic-page .cs-metrics{display:flex;gap:18px;margin-top:auto;padding-top:20px;flex-wrap:wrap}
  .infographic-page .cs-metric b{display:block;font-size:24px;font-weight:800;color:var(--black)}
  .infographic-page .cs-metric span{font-size:11.5px;color:var(--grey-500)}
  @media(max-width:860px){.infographic-page .cs-grid{grid-template-columns:1fr}}

  /* Why EZ */
  .infographic-page .whyez{background:var(--grey-50)}
  .infographic-page .whyez-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:22px}
  .infographic-page .whyez-card{background:var(--white);border-radius:var(--radius);padding:28px;border:1px solid var(--grey-100);border-top:3px solid var(--yellow)}
  .infographic-page .whyez-card h3{font-size:17px;margin-bottom:8px}
  .infographic-page .whyez-card p{font-size:14px;color:var(--grey-500)}
  @media(max-width:860px){.infographic-page .whyez-grid{grid-template-columns:1fr}}

  /* FAQ */
  .infographic-page .faq-grid{display:grid;grid-template-columns:1fr 1fr;gap:22px}
  .infographic-page .faq-item{background:var(--white);border:1px solid var(--grey-100);border-left:3px solid var(--yellow);border-radius:12px;padding:24px}
  .infographic-page .faq-item h3{font-size:16px;margin-bottom:9px}
  .infographic-page .faq-item p{font-size:14px;color:var(--grey-500)}
  @media(max-width:760px){.infographic-page .faq-grid{grid-template-columns:1fr}}

  /* Toast */
  .infographic-page .toast{position:fixed;bottom:24px;left:50%;transform:translateX(-50%) translateY(120px);background:var(--black);color:#fff;padding:16px 26px;border-radius:50px;box-shadow:var(--shadow-lg);font-size:14px;font-weight:500;z-index:200;transition:transform .35s ease;border:1px solid var(--yellow)}
  .infographic-page .toast.show{transform:translateX(-50%) translateY(0)}
  .infographic-page .toast b{color:var(--yellow)}

  @media (prefers-reduced-motion: reduce){*{scroll-behavior:auto;transition:none!important}}
  :focus-visible{outline:3px solid var(--yellow);outline-offset:2px}
  @media(max-width:620px){ section{padding:36px 0} }