{"id":10406,"date":"2019-09-16T10:00:06","date_gmt":"2019-09-16T10:00:06","guid":{"rendered":"\/blog\/?p=10406"},"modified":"2022-08-17T07:04:32","modified_gmt":"2022-08-17T07:04:32","slug":"best-practices-of-website-redesign-for-better-seo","status":"publish","type":"post","link":"https:\/\/www.ezrankings.com\/blog\/best-practices-of-website-redesign-for-better-seo\/","title":{"rendered":"Great Practices of Website Redesign for Better SEO"},"content":{"rendered":"
\"Website

Source – SEJ<\/p><\/div>\n

\u201cSince we\u2019ve launched our redesigned website, our SEO rankings dramatically dropped.\u201d<\/strong><\/em><\/p>\n

Unfortunately, this is not an uncommon issue for the companies that invest in a website redesign.<\/p>\n

Companies invest a lot of money and time into creating the best version of their website that they could possibly afford. The intent behind it is clear: a company\u2019s website represents their image on the Internet.<\/p>\n

But once the website has been launched, your best intentions can play a joke on you and your usual traffic can suddenly drop. For B2B companies that often don\u2019t receive a lot of traffic due to their frequent connection to a specific industry, losing even 10% of website traffic can be problematic.<\/p>\n

Here\u2019s an example. A B2B company, working with manufacturing sites and supplying them with tracking devices, redesigned a website in January 2018 (the name of the company is not to be disclosed):<\/p>\n

\"Website<\/p>\n

From this graph, you can see, how drastically website traffic decreased since the website redesign.<\/p>\n

Unfortunately, this is a common issue, which, however, can be prevented if you take into account the potential causes of a decrease in traffic. These causes include but are not limited to:<\/p>\n