{"id":13119,"date":"2022-08-24T12:16:46","date_gmt":"2022-08-24T12:16:46","guid":{"rendered":"\/blog\/?p=13119"},"modified":"2022-11-01T12:45:53","modified_gmt":"2022-11-01T12:45:53","slug":"why-is-my-website-not-showing-up-on-google","status":"publish","type":"post","link":"https:\/\/www.ezrankings.com\/blog\/why-is-my-website-not-showing-up-on-google\/","title":{"rendered":"Why My Site Isn\u2019t Showing Up On Google? Here Are the Top 5 Reasons"},"content":{"rendered":"<p>Every business wants to rank higher for its target keywords. It\u2019s disappointing for any organization when they search for their target keywords and they are nowhere to be found. However, there are reasons for that.<\/p>\n<p>This blog will unveil the true causes of why a website fails to appear for its target keywords. If you\u2019re struggling to achieve higher rankings for your target keywords, this blog will provide you with the reasons as to why that\u2019s happening.<\/p>\n<p>Fixing those flaws will aid your website attain the visibility required.<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_76 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.ezrankings.com\/blog\/why-is-my-website-not-showing-up-on-google\/#How_Can_You_Rank_For_Your_Target_Keywords\" >How Can You Rank For Your Target Keywords?<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.ezrankings.com\/blog\/why-is-my-website-not-showing-up-on-google\/#1_Your_Website_Has_Been_Penalized\" >1. Your Website Has Been Penalized<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.ezrankings.com\/blog\/why-is-my-website-not-showing-up-on-google\/#2_Website_Isnt_Indexed\" >2. Website Isn\u2019t Indexed<\/a><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.ezrankings.com\/blog\/why-is-my-website-not-showing-up-on-google\/#a_The_Website_Is_New\" >a) The Website Is New:<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.ezrankings.com\/blog\/why-is-my-website-not-showing-up-on-google\/#b_Incorrect_No-Index_Tags\" >b) Incorrect No-Index Tags:<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.ezrankings.com\/blog\/why-is-my-website-not-showing-up-on-google\/#3_Website_Optimization_Is_Done_Poorly\" >3. Website Optimization Is Done Poorly<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/www.ezrankings.com\/blog\/why-is-my-website-not-showing-up-on-google\/#4_The_Website_Lacks_User_Experience\" >4. The Website Lacks User Experience<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/www.ezrankings.com\/blog\/why-is-my-website-not-showing-up-on-google\/#5_Keyword_Competition_Is_High\" >5. Keyword Competition Is High<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/www.ezrankings.com\/blog\/why-is-my-website-not-showing-up-on-google\/#Conclusion\" >Conclusion<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"How_Can_You_Rank_For_Your_Target_Keywords\"><\/span>How Can You Rank For Your Target Keywords?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-13121\" src=\"https:\/\/ezranking.s3.eu-west-2.amazonaws.com\/blog\/wp-content\/uploads\/2022\/08\/24102107\/How-Can-You-Rank-For-Your-Target-Keywords.jpg\" alt=\"How Can You Rank For Your Target Keywords\" width=\"920\" height=\"518\" srcset=\"https:\/\/ezranking.s3.eu-west-2.amazonaws.com\/blog\/wp-content\/uploads\/2022\/08\/24102107\/How-Can-You-Rank-For-Your-Target-Keywords.jpg 920w, https:\/\/ezranking.s3.eu-west-2.amazonaws.com\/blog\/wp-content\/uploads\/2022\/08\/24102107\/How-Can-You-Rank-For-Your-Target-Keywords-300x169.jpg 300w, https:\/\/ezranking.s3.eu-west-2.amazonaws.com\/blog\/wp-content\/uploads\/2022\/08\/24102107\/How-Can-You-Rank-For-Your-Target-Keywords-768x432.jpg 768w\" sizes=\"auto, (max-width: 920px) 100vw, 920px\" \/><\/p>\n<p>It\u2019s incredibly important to rank for your target search terms. Very few individuals move past the first page of Google which is why a higher ranking is all that matters.<\/p>\n<p>Ranking lower or not ranking at all will dim the visibility of your business online, keeping it low on revenue, contacts, and leads.<\/p>\n<p><strong>Here Are the Top 5 Reasons Why Your Site Isn\u2019t Showing Up On Google Search.<\/strong><\/p>\n<ol>\n<li>Your Website Has Been Penalized.<\/li>\n<li>Website Isn\u2019t Indexed.<\/li>\n<li>Website Optimization Is Done Poorly.<\/li>\n<li>The Website Lacks User Experience.<\/li>\n<li>Keyword Competition Is High.<\/li>\n<\/ol>\n<p><strong>If your website is not visible, don\u2019t worry and check for these factors within your website:<\/strong><\/p>\n<h3><span class=\"ez-toc-section\" id=\"1_Your_Website_Has_Been_Penalized\"><\/span>1. Your Website Has Been Penalized<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-13122\" src=\"https:\/\/ezranking.s3.eu-west-2.amazonaws.com\/blog\/wp-content\/uploads\/2022\/08\/24110521\/Your-Website-Has-Been-Penalized.jpg\" alt=\"Your Website Has Been Penalized \" width=\"920\" height=\"518\" srcset=\"https:\/\/ezranking.s3.eu-west-2.amazonaws.com\/blog\/wp-content\/uploads\/2022\/08\/24110521\/Your-Website-Has-Been-Penalized.jpg 920w, https:\/\/ezranking.s3.eu-west-2.amazonaws.com\/blog\/wp-content\/uploads\/2022\/08\/24110521\/Your-Website-Has-Been-Penalized-300x169.jpg 300w, https:\/\/ezranking.s3.eu-west-2.amazonaws.com\/blog\/wp-content\/uploads\/2022\/08\/24110521\/Your-Website-Has-Been-Penalized-768x432.jpg 768w\" sizes=\"auto, (max-width: 920px) 100vw, 920px\" \/><\/p>\n<p>A website penalty can happen for a ton of reasons. If your website has been penalized it can prevent your website from ranking in the Google Search Results. Your website must meet the <a href=\"https:\/\/developers.google.com\/search\/docs\/advanced\/guidelines\/webmaster-guidelines\" target=\"_blank\" rel=\"nofollow\">Google quality guidelines<\/a>.<\/p>\n<p>Thus, you must check Google Search Console for any penalty alerts. Accordingly, modify your website to match the Google quality guidelines. If you think you\u2019ve made the required changes, you can <a href=\"https:\/\/www.ezrankings.com\/blog\/summary-on-spammy-structured-markup-penalty\/\">submit your website for reconsideration<\/a> to be back on Google.<\/p>\n<p>Usually, when you are penalized, Google informs you on the Google Search Console in the Manual Actions tab. You can request for review and type a reconsideration request. These are the things you should keep in mind while writing a reconsideration request:<\/p>\n<ul>\n<li>An apologetic tone is what\u2019s advised. State what you did wrong and give assurance that something like this won\u2019t happen again in the future. Also, explain the steps that you are taking to ensure to follow Google quality guidelines and how you won\u2019t violate them in the future. Explain the specific fixes you\u2019re ensuring<\/li>\n<li>If in case you were associated with an inexperienced SEO agency that did bad work on your website, explain to Google how you\u2019re no longer associated with them. Give every additional detail possible.<\/li>\n<li>Explain the fixes that you implemented and what precise steps you took to fix the issue. You don\u2019t have to explain every step but at least show the extent you went to.<\/li>\n<li>Submit the information in a txt file and for additional information, you can include links to Google docs or sheets. Any other links to non-Google products won\u2019t be read.<\/li>\n<li>Lastly, stop checking on a response every minute or two. You\u2019ll hear from Google and do not resubmit until you your <a href=\"https:\/\/www.ezrankings.com\/blog\/googles-manual-action-penalty-for-outbound-links-over-free-product-reviews\/\">Manual Actions<\/a> tab is all clear.<\/li>\n<\/ul>\n<p><strong>Once, you\u2019ve made a clear reconsideration request, the penalty should get uplifted with time.<\/strong><\/p>\n<h3><span class=\"ez-toc-section\" id=\"2_Website_Isnt_Indexed\"><\/span>2. Website Isn\u2019t Indexed<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-13123\" src=\"https:\/\/ezranking.s3.eu-west-2.amazonaws.com\/blog\/wp-content\/uploads\/2022\/08\/24113814\/Website-Isnt-Indexed.jpg\" alt=\"Website Isn\u2019t Indexed\" width=\"920\" height=\"518\" srcset=\"https:\/\/ezranking.s3.eu-west-2.amazonaws.com\/blog\/wp-content\/uploads\/2022\/08\/24113814\/Website-Isnt-Indexed.jpg 920w, https:\/\/ezranking.s3.eu-west-2.amazonaws.com\/blog\/wp-content\/uploads\/2022\/08\/24113814\/Website-Isnt-Indexed-300x169.jpg 300w, https:\/\/ezranking.s3.eu-west-2.amazonaws.com\/blog\/wp-content\/uploads\/2022\/08\/24113814\/Website-Isnt-Indexed-768x432.jpg 768w\" sizes=\"auto, (max-width: 920px) 100vw, 920px\" \/><\/p>\n<p>Websites that aren\u2019t indexed or crawled won\u2019t get ranked in the search engines. Now, there could be multiple reasons for a site not getting indexed or crawled:<\/p>\n<h4><span class=\"ez-toc-section\" id=\"a_The_Website_Is_New\"><\/span><strong>a) The Website Is New:<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>Did you recently create a webpage or request indexing to search engine? It will take time for search engine to index your page; allow at least a week after <a href=\"https:\/\/search.google.com\/search-console\/sitemaps\" target=\"_blank\" rel=\"nofollow\">submitting a sitemap<\/a> or a <a href=\"https:\/\/search.google.com\/search-console?action=inspect&amp;utm_medium=referral&amp;utm_campaign=9012289\" target=\"_blank\" rel=\"nofollow\">submit to index request<\/a> before assuming a problem.<\/p>\n<p>If your page or site change is recent, check back in a week to see if it is still missing.<\/p>\n<p><strong>Usually,<\/strong> it takes Google several weeks to index a novice website and display the changes in the search results. New websites lack inbound links and Google considers the quality and type of inbound links on a website to rank it.<\/p>\n<p>While building domain authority, a website can take time to show up in the results.<\/p>\n<h4><span class=\"ez-toc-section\" id=\"b_Incorrect_No-Index_Tags\"><\/span><strong>b) Incorrect No-Index Tags:<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>No-Index tags are crucial as you would want specific pages on your website not to be crawled by Google. However, the no-index tagging should be correctly placed and shouldn\u2019t prevent your website from getting crawled or indexed.<\/p>\n<p>Robots.txt file usually prevents Google crawlers from visiting complete sections on your website, so you\u2019d want to assure that accidentally you\u2019ve not placed any of the pages you wish to rank for. Thus, no-index tagging should be done with precaution.<\/p>\n<p>If a site is non-indexed, you can start by creating your account on Google Search Console. Google is directed to your sitemap.xml file which can request it to crawl and index your URLs.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"3_Website_Optimization_Is_Done_Poorly\"><\/span>3. Website Optimization Is Done Poorly<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-13125\" src=\"https:\/\/ezranking.s3.eu-west-2.amazonaws.com\/blog\/wp-content\/uploads\/2022\/08\/24120919\/Website-Optimization-Is-Done-Poorly.jpg\" alt=\"Website Optimization Is Done Poorly\" width=\"920\" height=\"518\" srcset=\"https:\/\/ezranking.s3.eu-west-2.amazonaws.com\/blog\/wp-content\/uploads\/2022\/08\/24120919\/Website-Optimization-Is-Done-Poorly.jpg 920w, https:\/\/ezranking.s3.eu-west-2.amazonaws.com\/blog\/wp-content\/uploads\/2022\/08\/24120919\/Website-Optimization-Is-Done-Poorly-300x169.jpg 300w, https:\/\/ezranking.s3.eu-west-2.amazonaws.com\/blog\/wp-content\/uploads\/2022\/08\/24120919\/Website-Optimization-Is-Done-Poorly-768x432.jpg 768w\" sizes=\"auto, (max-width: 920px) 100vw, 920px\" \/><\/p>\n<p>Google has tons of factors in place while ranking a website. SEO or Search Engine Optimization involves optimizing a website as per these factors which aids a website in getting more visibility, traffic, and rankings.<\/p>\n<p><strong>Even a well-crafted website can lack traffic, because of poor SEO optimization. SEO optimization consists of:<\/strong><\/p>\n<ul>\n<li>Fast page loading speed or website speed.<\/li>\n<li><a href=\"https:\/\/www.ezrankings.com\/blog\/complete-technical-seo-audit-checklist\/\">Technical SEO<\/a> or clean website code which makes it convenient for search bots to crawl or index the website.<\/li>\n<li>Including target keywords in your page copy, titles, or headlines.<\/li>\n<li>Quality content focusing on resolving user intent.<\/li>\n<\/ul>\n<p>Thus, these are some of the SEO factors your website should satisfy for it to rank and attain recognizable visibility. However, one of the most crucial factors for a website to rank is its content.<\/p>\n<p>The content should be extensive enough to resolve user queries as that\u2019s what is considered high-quality content by Google. Moreover, it\u2019s important to keep the content fresh, and unique as that\u2019s what the search engines expect from websites.<\/p>\n<p>So, work on your content if you want your website to rank.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"4_The_Website_Lacks_User_Experience\"><\/span>4. The Website Lacks User Experience<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-13126\" src=\"https:\/\/ezranking.s3.eu-west-2.amazonaws.com\/blog\/wp-content\/uploads\/2022\/08\/24120943\/The-Website-Lacks-User-Experience.jpg\" alt=\"The Website Lacks User Experience\" width=\"920\" height=\"518\" srcset=\"https:\/\/ezranking.s3.eu-west-2.amazonaws.com\/blog\/wp-content\/uploads\/2022\/08\/24120943\/The-Website-Lacks-User-Experience.jpg 920w, https:\/\/ezranking.s3.eu-west-2.amazonaws.com\/blog\/wp-content\/uploads\/2022\/08\/24120943\/The-Website-Lacks-User-Experience-300x169.jpg 300w, https:\/\/ezranking.s3.eu-west-2.amazonaws.com\/blog\/wp-content\/uploads\/2022\/08\/24120943\/The-Website-Lacks-User-Experience-768x432.jpg 768w\" sizes=\"auto, (max-width: 920px) 100vw, 920px\" \/><\/p>\n<p>Search Engines prefer websites that provide a quality user experience. If users get a poor user experience from a website, they are more than likely to leave. This gives a signal to Google that the site shouldn\u2019t rank.<\/p>\n<p>Thus, improving the UX of a website can lessen bounce rate, engage visitors, and at the same time boost rankings in the SERPs. To improve the site\u2019s UX, consider the following things:<\/p>\n<ul>\n<li>Make it easy to find information by streamlining website navigation.<\/li>\n<li>Always include visual elements to divide the content and engage visitors.<\/li>\n<li>Utilize page elements that fasten up the website speed.<\/li>\n<\/ul>\n<h3><span class=\"ez-toc-section\" id=\"5_Keyword_Competition_Is_High\"><\/span>5. Keyword Competition Is High<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-13124\" src=\"https:\/\/ezranking.s3.eu-west-2.amazonaws.com\/blog\/wp-content\/uploads\/2022\/08\/24120833\/Keyword-Competition-Is-High.jpg\" alt=\"Keyword Competition Is High\" width=\"920\" height=\"518\" srcset=\"https:\/\/ezranking.s3.eu-west-2.amazonaws.com\/blog\/wp-content\/uploads\/2022\/08\/24120833\/Keyword-Competition-Is-High.jpg 920w, https:\/\/ezranking.s3.eu-west-2.amazonaws.com\/blog\/wp-content\/uploads\/2022\/08\/24120833\/Keyword-Competition-Is-High-300x169.jpg 300w, https:\/\/ezranking.s3.eu-west-2.amazonaws.com\/blog\/wp-content\/uploads\/2022\/08\/24120833\/Keyword-Competition-Is-High-768x432.jpg 768w\" sizes=\"auto, (max-width: 920px) 100vw, 920px\" \/><\/p>\n<p>Sometimes, it\u2019s not the website elements but the keyword themselves that can hinder a website from ranking. It\u2019s essential to revise your keywords as sometimes they may be too competitive to rank.<\/p>\n<p>Competing on competitive keywords and that too with big brands can leave your business in a corner.<\/p>\n<p>This is also why long tail keywords are also suggested as they have low competition. Moreover, they are also closer to the user search intent.<\/p>\n<p>For instance, \u2018<a href=\"https:\/\/www.ezrankings.com\/seo-packages.html\">SEO Packages<\/a>\u2019 is a keyword and \u2018<a href=\"https:\/\/www.ezrankings.com\/local-seo-packages.html\">Local SEO Packages India<\/a>\u2019 is a long tail keyword. Focusing on broader keywords assures less competition and more focused leads and targeted marketing as it\u2019s clearer what the search intent is.<\/p>\n<p>Thus, it\u2019s essential to conduct keyword research precisely. Knowing what your customers search for and choosing the correct keywords is an essential part of any website campaign. Tools such as <a href=\"https:\/\/ads.google.com\/home\/tools\/keyword-planner\/\" target=\"_blank\" rel=\"nofollow\">Google Keyword Planner<\/a> can help in finding the right long tail keywords.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Conclusion\"><\/span>Conclusion<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>To conclude, a website not showing up in the results could be because of the reasons mentioned in this blog. It\u2019s all about figuring out what\u2019s going sideways and then taking appropriate measures to fix it.<\/p>\n<p>Eventually, with the right steps taken your website will start showing, and hopefully, if well optimized, it might even reach the top spot at Google for your target keywords.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Every business wants to rank higher for its target keywords. It\u2019s disappointing for any organization when they search for their target keywords and they are nowhere to be found. However, there are reasons for that. This blog will unveil the true causes of why a website fails to appear for its target keywords. If you\u2019re [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":13120,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[35],"tags":[],"class_list":["post-13119","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-technical-seo"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.1.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Top 5 Reasons That May Cause to Your Site Isn\u2019t Showing Up On Google Search<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Top 5 Reasons That May Cause to Your Site Isn\u2019t Showing Up On Google Search\" \/>\n<meta property=\"og:description\" content=\"If your site is not showing up on Google, it is most likely for one of the following reasons: Your website deindexed by robots.txt. 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