{"id":6211,"date":"2017-06-15T10:58:08","date_gmt":"2017-06-15T10:58:08","guid":{"rendered":"https:\/\/www.ezrankings.com\/?p=6211"},"modified":"2021-06-24T13:17:14","modified_gmt":"2021-06-24T13:17:14","slug":"why-your-small-business-needs-a-mobile-friendly-website","status":"publish","type":"post","link":"https:\/\/www.ezrankings.com\/blog\/why-your-small-business-needs-a-mobile-friendly-website\/","title":{"rendered":"Why Your Small Business Needs a Mobile Friendly Website"},"content":{"rendered":"<p><span style=\"font-size: medium;\"><span lang=\"en-US\">Do you observe people in public places nowadays? You will see most of them busy browsing on their mobile devices. Due to the increase in net users, more and more business owners are looking for a <\/span><\/span><span style=\"font-size: medium;\"><span lang=\"en-US\"><b>mobile friendly <\/b><\/span><\/span><span style=\"font-size: medium;\"><span lang=\"en-US\">website. They make sure that their websites are optimized for cell display especially on the smartphones. <\/span><\/span><\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_76 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.ezrankings.com\/blog\/why-your-small-business-needs-a-mobile-friendly-website\/#Reasons_for_this_kind_of_website\" >Reasons for this kind of website<\/a><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.ezrankings.com\/blog\/why-your-small-business-needs-a-mobile-friendly-website\/#1_More_customers_on_cell_phones\" >1. More customers on cell phones<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.ezrankings.com\/blog\/why-your-small-business-needs-a-mobile-friendly-website\/#2_Mobile-first_strategy\" >2. Mobile-first strategy<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.ezrankings.com\/blog\/why-your-small-business-needs-a-mobile-friendly-website\/#3_Adapts_to_the_other_platforms\" >3. Adapts to the other platforms<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.ezrankings.com\/blog\/why-your-small-business-needs-a-mobile-friendly-website\/#4_Creates_awareness_for_your_products_quickly\" >4. Creates awareness for your products quickly<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.ezrankings.com\/blog\/why-your-small-business-needs-a-mobile-friendly-website\/#5_Ensure_that_there_is_no_division_of_ranking\" >5. Ensure that there is no division of ranking<\/a><\/li><\/ul><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/www.ezrankings.com\/blog\/why-your-small-business-needs-a-mobile-friendly-website\/#Helpful_in_the_long_run\" >Helpful in the long run<\/a><\/li><\/ul><\/nav><\/div>\n<h2 align=\"JUSTIFY\"><span class=\"ez-toc-section\" id=\"Reasons_for_this_kind_of_website\"><\/span><span style=\"font-size: medium;\"><span lang=\"en-US\"><b>Reasons for this kind of website<\/b><\/span><\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p align=\"JUSTIFY\"><span style=\"font-size: medium;\"><span lang=\"en-US\">A majority of people use their smartphones to access the internet for doing a variety of online tasks. You will be missing out if you do not have such a site. Let us discuss the reasons a small business needs this type of website.<\/span><\/span><\/p>\n<h4 align=\"JUSTIFY\"><span class=\"ez-toc-section\" id=\"1_More_customers_on_cell_phones\"><\/span><span style=\"font-size: medium;\"><span lang=\"en-US\"><b>1. More customers on cell phones<\/b><\/span><\/span><span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p align=\"JUSTIFY\"><span style=\"font-size: medium;\"><span lang=\"en-US\">The customers of modern times are better connected to the world of business. More and more customers nowadays use the internet on cell phones. <\/span><\/span><\/p>\n<p align=\"JUSTIFY\">\u2022 <span style=\"font-size: medium;\"><span lang=\"en-US\">People are now spending more time on cells than on laptops and desktop computers. The trend is rapidly increasing day by day. <\/span><\/span><\/p>\n<p align=\"JUSTIFY\">\u2022 <span style=\"font-size: medium;\"><span lang=\"en-US\">They can carry cell phones with them anywhere, and they can be accessed from any place easily.<\/span><\/span><\/p>\n<h4 align=\"JUSTIFY\"><span class=\"ez-toc-section\" id=\"2_Mobile-first_strategy\"><\/span><span style=\"font-size: medium;\"><span lang=\"en-US\"><b>2. Mobile-first strategy<\/b><\/span><\/span><span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p align=\"JUSTIFY\"><span style=\"font-size: medium;\"><span lang=\"en-US\">In recent times, most companies are adopting the mobile-first strategy for <a href=\"https:\/\/www.ezrankings.com\/web-design-company-india.html\">website designing. This type of website is specifically designed for handheld, cell devices. <\/a><\/span><\/span><\/p>\n<p align=\"JUSTIFY\">\u2022 <span style=\"font-size: medium;\"><span lang=\"en-US\">No one is interested in viewing a desktop site on their wireless phones. Many elements of design that look awesome on desktops fail to translate well in wireless phones. <\/span><\/span><\/p>\n<p align=\"JUSTIFY\">\u2022 <span style=\"font-size: medium;\"><span lang=\"en-US\">Mobile-first is a trend in web designing where creating a website for the wireless phones gains priority over designing for desktops. <\/span><\/span><\/p>\n<h4 align=\"JUSTIFY\"><span class=\"ez-toc-section\" id=\"3_Adapts_to_the_other_platforms\"><\/span><span style=\"font-size: medium;\"><span lang=\"en-US\"><b>3. Adapts to the other platforms<\/b><\/span><\/span><span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p align=\"JUSTIFY\"><span style=\"font-size: medium;\"><span lang=\"en-US\">Another advantage is that the functionality of wireless phones automatically adjusts to the other platforms to which the users have regular access such as desktops and laptops. <\/span><\/span><\/p>\n<p align=\"JUSTIFY\">\u2022 <span style=\"font-size: medium;\"><span lang=\"en-US\">Responsive design is a technique that adjusts the layout of a site to the display size of the screen. It is not necessary to create a second site for desktop optimization. <\/span><\/span><\/p>\n<p align=\"JUSTIFY\">\u2022 <span style=\"font-size: medium;\"><span lang=\"en-US\">This technique works well in case of small sized businesses because it is very cost effective. It is easy to maintain. Since there is only one website, so updating is necessary for only one set of content. <\/span><\/span><\/p>\n<h4 align=\"JUSTIFY\"><span class=\"ez-toc-section\" id=\"4_Creates_awareness_for_your_products_quickly\"><\/span><span style=\"font-size: medium;\"><span lang=\"en-US\"><b>4. Creates awareness for your products quickly<\/b><\/span><\/span><span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p align=\"JUSTIFY\"><span style=\"font-size: medium;\"><span lang=\"en-US\">It becomes very easy for your target audience to view the products and services online if you create a business website that runs efficiently on wireless devices. <\/span><\/span><\/p>\n<p align=\"JUSTIFY\">\u2022 <span style=\"font-size: medium;\"><span lang=\"en-US\">It generates awareness for your products and services and paves the way for more opportunities for your business. <\/span><\/span><\/p>\n<p align=\"JUSTIFY\">\u2022 <span style=\"font-size: medium;\"><span lang=\"en-US\">Having a <\/span><\/span><a href=\"https:\/\/developers.google.com\/webmasters\/mobile-sites\/\" target=\"_blank\" rel=\"nofollow\"><span style=\"font-size: medium;\"><span lang=\"en-US\"><b>mobile friendly website<\/b><\/span><\/span><\/a><span style=\"font-size: medium;\"><span lang=\"en-US\"> provides your audience with better user experience. A poor user experience will hugely affect the reputation of your firm. <\/span><\/span><\/p>\n<h4 align=\"JUSTIFY\"><span class=\"ez-toc-section\" id=\"5_Ensure_that_there_is_no_division_of_ranking\"><\/span><span style=\"font-size: medium;\"><span lang=\"en-US\"><b>5. Ensure that there is no division of ranking<\/b><\/span><\/span><span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p align=\"JUSTIFY\"><span style=\"font-size: medium;\"><span lang=\"en-US\">In some search engines, <a href=\"https:\/\/www.ezrankings.com\/responsive-web-design-services.html\">responsive web design<\/a> is encouraged. Search ranking is crucial for the survival of business in modern times.<\/span><\/span><\/p>\n<p align=\"JUSTIFY\">\u2022 <span style=\"font-size: medium;\"><span lang=\"en-US\">If you are using separate websites for mobile and desktop platforms and if this is not tackled properly then it will lead to a division of page ranking. <\/span><\/span><\/p>\n<p align=\"JUSTIFY\">\u2022 <span style=\"font-size: medium;\"><span lang=\"en-US\">Having a separate website for desktops and computers or not having a mobile friendly website at all is now attracting penalties to a significant extent. <\/span><\/span><\/p>\n<h2 align=\"JUSTIFY\"><span class=\"ez-toc-section\" id=\"Helpful_in_the_long_run\"><\/span><span style=\"font-size: medium;\"><span lang=\"en-US\"><b>Helpful in the long run<\/b><\/span><\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p align=\"JUSTIFY\"><span style=\"font-size: medium;\"><span lang=\"en-US\">As the global technology continues to develop it can be very challenging for small businesses to predict what is going to evolve next. However, if you have a mobile friendly website based on dynamic technology, it will continue to run smoothly. So this kind of site will assist you in the long run also. <\/span><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Do you observe people in public places nowadays? You will see most of them busy browsing on their mobile devices. Due to the increase in net users, more and more business owners are looking for a mobile friendly website. They make sure that their websites are optimized for cell display especially on the smartphones. Reasons [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":4918,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[51],"tags":[],"class_list":["post-6211","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-mobile"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.1.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Why Your Small Business Needs a Mobile Friendly Website<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Why Your Small Business Needs a Mobile Friendly Website\" \/>\n<meta property=\"og:description\" content=\"A majority of people use their smartphones to access the internet for doing a variety of online tasks. 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