{"id":6271,"date":"2017-06-28T11:07:09","date_gmt":"2017-06-28T11:07:09","guid":{"rendered":"https:\/\/www.ezrankings.com\/?p=6271"},"modified":"2020-10-26T07:47:11","modified_gmt":"2020-10-26T07:47:11","slug":"7-powerful-benefits-of-using-ppc-advertising","status":"publish","type":"post","link":"https:\/\/www.ezrankings.com\/blog\/7-powerful-benefits-of-using-ppc-advertising\/","title":{"rendered":"7 Powerful Benefits of Using PPC Advertising"},"content":{"rendered":"<p><span style=\"font-size: large;\">Pay per click advertising has taken the advertisement industry by storm. This method gets you in the forefront of your viewers. There is just one small condition that says you must know it well to use it effectively. A mistake in this arena can cost you thousands, but a campaign that is well-run can make you millions. It offers results instantly. You can track it easily and provide every data that you wish to. There are many benefits of<\/span><span style=\"font-size: large;\"><b> <a href=\"https:\/\/www.ezrankings.com\/ppc-services-india.html\">PPC services<\/a><\/b><\/span><span style=\"font-size: large;\"> that are compelling and are as follows.<\/span><\/p>\n<ol>\n<li>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_76 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.ezrankings.com\/blog\/7-powerful-benefits-of-using-ppc-advertising\/#Trackable_and_measurable\" >Trackable and measurable<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.ezrankings.com\/blog\/7-powerful-benefits-of-using-ppc-advertising\/#Contribution_to_goals\" >Contribution to goals<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.ezrankings.com\/blog\/7-powerful-benefits-of-using-ppc-advertising\/#Quick_entrance\" >Quick entrance<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.ezrankings.com\/blog\/7-powerful-benefits-of-using-ppc-advertising\/#Amazing_options_for_targeting\" >Amazing options for targeting<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.ezrankings.com\/blog\/7-powerful-benefits-of-using-ppc-advertising\/#A_great_rapport_with_marketing_channels\" >A great rapport with marketing channels<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.ezrankings.com\/blog\/7-powerful-benefits-of-using-ppc-advertising\/#Remain_in_control\" >Remain in control<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/www.ezrankings.com\/blog\/7-powerful-benefits-of-using-ppc-advertising\/#Wealth_of_data\" >Wealth of data<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/www.ezrankings.com\/blog\/7-powerful-benefits-of-using-ppc-advertising\/#Profitable_and_reliable\" >Profitable and reliable<\/a><\/li><\/ul><\/nav><\/div>\n<h2 align=\"JUSTIFY\"><span class=\"ez-toc-section\" id=\"Trackable_and_measurable\"><\/span><span style=\"font-size: large;\"><b>Trackable and measurable<\/b><\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<\/li>\n<\/ol>\n<p align=\"JUSTIFY\"><span style=\"font-size: large;\">PPC advertising\u2019s advantages are run through AdWords that is easy to track and measure. You can do this by combining Google Analytics and the AdWords tool. You will find no mystery cases as statistics are available readily. You can see your expenditure once you send the traffic of PPC to the landing pages. <\/span><\/p>\n<ol start=\"2\">\n<li>\n<h2 align=\"JUSTIFY\"><span class=\"ez-toc-section\" id=\"Contribution_to_goals\"><\/span><span style=\"font-size: large;\"><b>Contribution to goals<\/b><\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<\/li>\n<\/ol>\n<p align=\"JUSTIFY\"><a href=\"\/blog\/boost-your-ecommerce-website-with-ppc-management-services\/\"><span style=\"font-size: large;\"><b>PPC helps you achieve goals<\/b><\/span><\/a><span style=\"font-size: large;\"> of marketing and large business. You get brand exposure of a high level and leadership thoughts to a booming e-commerce sale. Any goal conversion can be tracked as aligns traffic drivers to websites for goal ending. <\/span><\/p>\n<ol start=\"3\">\n<li>\n<h2 align=\"JUSTIFY\"><span class=\"ez-toc-section\" id=\"Quick_entrance\"><\/span><span style=\"font-size: large;\"><b>Quick entrance<\/b><\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<\/li>\n<\/ol>\n<p align=\"JUSTIFY\"><span style=\"font-size: large;\">Optimization of a small range can quickly bring you back in the game if you have been lagging behind your opponents. Within the advertisement platform of PPC, most of the work is done. This lets a wide net to be quickly cast and helps I finding customers and prospects.<\/span><\/p>\n<ol start=\"4\">\n<li>\n<h2 align=\"JUSTIFY\"><span class=\"ez-toc-section\" id=\"Amazing_options_for_targeting\"><\/span><span style=\"font-size: large;\"><b>Amazing options for targeting<img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-6307 alignright\" src=\"https:\/\/ezranking.s3.eu-west-2.amazonaws.com\/ezrankings\/blog\/wp-content\/uploads\/2017\/06\/07120726\/Google-AdWords-300x155.jpg\" alt=\"Targeting\" width=\"300\" height=\"300\" \/><\/b><\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<\/li>\n<\/ol>\n<p align=\"JUSTIFY\"><span style=\"font-size: large;\">You can witness the expectations that are set as business goals and what would perform better. This helps in viewing the tolerance level for clicks per cost and acquisition per cost. You can compare the methods of targeting with each other. <\/span><\/p>\n<ol start=\"5\">\n<li>\n<h2 align=\"JUSTIFY\"><span class=\"ez-toc-section\" id=\"A_great_rapport_with_marketing_channels\"><\/span><span style=\"font-size: large;\"><b>A great rapport with marketing channels<\/b><\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<\/li>\n<\/ol>\n<p align=\"JUSTIFY\"><span style=\"font-size: large;\">Digital marketing has been taken over by content marketing. The performance data of conversions, clicks, and impressions by Adwords provide direction and great insight word by word. This forms the basis for prioritizing efforts of the SEO. AdWords remarketing is done here which serves as a great avenue. <\/span><\/p>\n<ol start=\"6\">\n<li>\n<h2 align=\"JUSTIFY\"><span class=\"ez-toc-section\" id=\"Remain_in_control\"><\/span><span style=\"font-size: large;\"><b>Remain in control<\/b><\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<\/li>\n<\/ol>\n<p align=\"JUSTIFY\"><span style=\"font-size: large;\">With the different settings of the campaign, you get to have control over a range of options that are wide and reach prospective customers. This begins with placements and keywords you wish to target and however restrictive you feel like being.<\/span><\/p>\n<p align=\"JUSTIFY\"><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-6275 alignright\" src=\"https:\/\/ezranking.s3.eu-west-2.amazonaws.com\/ezrankings\/blog\/wp-content\/uploads\/2017\/06\/07120726\/Google-AdWords-300x155.jpg\" alt=\"Google AdWords\" width=\"300\" height=\"155\" srcset=\"https:\/\/ezranking.s3.eu-west-2.amazonaws.com\/ezrankings\/blog\/wp-content\/uploads\/2017\/06\/07120726\/Google-AdWords-300x155.jpg 300w, https:\/\/ezranking.s3.eu-west-2.amazonaws.com\/ezrankings\/blog\/wp-content\/uploads\/2017\/06\/07120726\/Google-AdWords-768x396.jpg 768w, https:\/\/ezranking.s3.eu-west-2.amazonaws.com\/ezrankings\/blog\/wp-content\/uploads\/2017\/06\/07120726\/Google-AdWords-1024x527.jpg 1024w, https:\/\/ezranking.s3.eu-west-2.amazonaws.com\/ezrankings\/blog\/wp-content\/uploads\/2017\/06\/07120726\/Google-AdWords.jpg 1200w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/p>\n<ol start=\"7\">\n<li>\n<h2 align=\"JUSTIFY\"><span class=\"ez-toc-section\" id=\"Wealth_of_data\"><\/span><span style=\"font-size: large;\"><b>Wealth of data<\/b><\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<\/li>\n<\/ol>\n<p align=\"JUSTIFY\"><span style=\"font-size: large;\">There is a lot of performance and data information that is available on AdWords by Google, but information values gained goes beyond the performance of PPC. Conversion, click, and impression data for every keyword is used for advising strategies of SEO and efforts of content marketing.<\/span><\/p>\n<h2 align=\"JUSTIFY\"><span class=\"ez-toc-section\" id=\"Profitable_and_reliable\"><\/span><span style=\"font-size: large;\"><b>Profitable and reliable<\/b><\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p align=\"JUSTIFY\"><span style=\"font-size: large;\">The advertisement by PPC is very beneficial and reliable for tons of B2C, non-profits, B2B and various other companies that seek quality and quick conversions and traffic. You can also incorporate inputs that are simple. This includes projected rate of conversion with the planner tools of display and keyword to find what sort of traffic is there. After having considered all the merits of PPC offers get clicking those ads and get paid.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Pay per click advertising has taken the advertisement industry by storm. This method gets you in the forefront of your viewers. There is just one small condition that says you must know it well to use it effectively. A mistake in this arena can cost you thousands, but a campaign that is well-run can make [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":6073,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[23],"tags":[],"class_list":["post-6271","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ppc"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.1.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>7 Powerful Benefits of Using PPC Advertising<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"7 Powerful Benefits of Using PPC Advertising\" \/>\n<meta property=\"og:description\" content=\"Pay per click advertising has taken the advertisement industry by storm. This method gets you in the forefront of your viewers. There is just one small condition that says you must know it well to use it effectively. A mistake in this arena can cost you thousands, but a campaign that is well-run can make [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.ezrankings.com\/blog\/7-powerful-benefits-of-using-ppc-advertising\/\" \/>\n<meta property=\"og:site_name\" content=\"Digital Marketing Blog with EZ Rankings- Stay Tuned\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/ezrankingsIndia\" \/>\n<meta property=\"article:published_time\" content=\"2017-06-28T11:07:09+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2020-10-26T07:47:11+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/ezranking.s3.eu-west-2.amazonaws.com\/ezrankings\/blog\/wp-content\/uploads\/2015\/02\/07120354\/PPC.png\" \/>\n\t<meta property=\"og:image:width\" content=\"750\" \/>\n\t<meta property=\"og:image:height\" content=\"464\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Mansi Rana\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@ezRankings\" \/>\n<meta name=\"twitter:site\" content=\"@ezRankings\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Mansi Rana\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.ezrankings.com\/blog\/7-powerful-benefits-of-using-ppc-advertising\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.ezrankings.com\/blog\/7-powerful-benefits-of-using-ppc-advertising\/\"},\"author\":{\"name\":\"Mansi Rana\",\"@id\":\"https:\/\/www.ezrankings.com\/blog\/#\/schema\/person\/269bdf092fff659be2febc699a52c55e\"},\"headline\":\"7 Powerful Benefits of Using PPC Advertising\",\"datePublished\":\"2017-06-28T11:07:09+00:00\",\"dateModified\":\"2020-10-26T07:47:11+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.ezrankings.com\/blog\/7-powerful-benefits-of-using-ppc-advertising\/\"},\"wordCount\":516,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/www.ezrankings.com\/blog\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.ezrankings.com\/blog\/7-powerful-benefits-of-using-ppc-advertising\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/ezranking.s3.eu-west-2.amazonaws.com\/ezrankings\/blog\/wp-content\/uploads\/2015\/02\/07120354\/PPC.png\",\"articleSection\":[\"PPC\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.ezrankings.com\/blog\/7-powerful-benefits-of-using-ppc-advertising\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.ezrankings.com\/blog\/7-powerful-benefits-of-using-ppc-advertising\/\",\"url\":\"https:\/\/www.ezrankings.com\/blog\/7-powerful-benefits-of-using-ppc-advertising\/\",\"name\":\"7 Powerful Benefits of Using PPC Advertising\",\"isPartOf\":{\"@id\":\"https:\/\/www.ezrankings.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.ezrankings.com\/blog\/7-powerful-benefits-of-using-ppc-advertising\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.ezrankings.com\/blog\/7-powerful-benefits-of-using-ppc-advertising\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/ezranking.s3.eu-west-2.amazonaws.com\/ezrankings\/blog\/wp-content\/uploads\/2015\/02\/07120354\/PPC.png\",\"datePublished\":\"2017-06-28T11:07:09+00:00\",\"dateModified\":\"2020-10-26T07:47:11+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/www.ezrankings.com\/blog\/7-powerful-benefits-of-using-ppc-advertising\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.ezrankings.com\/blog\/7-powerful-benefits-of-using-ppc-advertising\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.ezrankings.com\/blog\/7-powerful-benefits-of-using-ppc-advertising\/#primaryimage\",\"url\":\"https:\/\/ezranking.s3.eu-west-2.amazonaws.com\/ezrankings\/blog\/wp-content\/uploads\/2015\/02\/07120354\/PPC.png\",\"contentUrl\":\"https:\/\/ezranking.s3.eu-west-2.amazonaws.com\/ezrankings\/blog\/wp-content\/uploads\/2015\/02\/07120354\/PPC.png\",\"width\":750,\"height\":464,\"caption\":\"PPC Advertising Services\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.ezrankings.com\/blog\/7-powerful-benefits-of-using-ppc-advertising\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.ezrankings.com\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"7 Powerful Benefits of Using PPC Advertising\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.ezrankings.com\/blog\/#website\",\"url\":\"https:\/\/www.ezrankings.com\/blog\/\",\"name\":\"Digital Marketing Blog with EZ Rankings- Stay Tuned\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\/\/www.ezrankings.com\/blog\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.ezrankings.com\/blog\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.ezrankings.com\/blog\/#organization\",\"name\":\"Ez Rankings\",\"url\":\"https:\/\/www.ezrankings.com\/blog\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.ezrankings.com\/blog\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/ezranking.s3.eu-west-2.amazonaws.com\/ezrankings\/blog\/wp-content\/uploads\/2018\/09\/07121543\/logo.png\",\"contentUrl\":\"https:\/\/ezranking.s3.eu-west-2.amazonaws.com\/ezrankings\/blog\/wp-content\/uploads\/2018\/09\/07121543\/logo.png\",\"width\":198,\"height\":65,\"caption\":\"Ez Rankings\"},\"image\":{\"@id\":\"https:\/\/www.ezrankings.com\/blog\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/ezrankingsIndia\",\"https:\/\/x.com\/ezRankings\",\"https:\/\/www.instagram.com\/ezrankingsitservices\/\",\"https:\/\/www.linkedin.com\/company\/ezrankingsindia\/\",\"https:\/\/www.pinterest.com\/EzrankingsIndia\/\",\"https:\/\/www.youtube.com\/c\/EZRankingsIndia\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.ezrankings.com\/blog\/#\/schema\/person\/269bdf092fff659be2febc699a52c55e\",\"name\":\"Mansi Rana\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.ezrankings.com\/blog\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/www.ezrankings.com\/assets\/images\/0.png\",\"contentUrl\":\"https:\/\/www.ezrankings.com\/assets\/images\/0.png\",\"caption\":\"Mansi Rana\"},\"url\":\"https:\/\/www.ezrankings.com\/blog\/author\/mansi-rana\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"7 Powerful Benefits of Using PPC Advertising","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"og_locale":"en_US","og_type":"article","og_title":"7 Powerful Benefits of Using PPC Advertising","og_description":"Pay per click advertising has taken the advertisement industry by storm. This method gets you in the forefront of your viewers. There is just one small condition that says you must know it well to use it effectively. A mistake in this arena can cost you thousands, but a campaign that is well-run can make [&hellip;]","og_url":"https:\/\/www.ezrankings.com\/blog\/7-powerful-benefits-of-using-ppc-advertising\/","og_site_name":"Digital Marketing Blog with EZ Rankings- Stay Tuned","article_publisher":"https:\/\/www.facebook.com\/ezrankingsIndia","article_published_time":"2017-06-28T11:07:09+00:00","article_modified_time":"2020-10-26T07:47:11+00:00","og_image":[{"width":750,"height":464,"url":"https:\/\/ezranking.s3.eu-west-2.amazonaws.com\/ezrankings\/blog\/wp-content\/uploads\/2015\/02\/07120354\/PPC.png","type":"image\/png"}],"author":"Mansi Rana","twitter_card":"summary_large_image","twitter_creator":"@ezRankings","twitter_site":"@ezRankings","twitter_misc":{"Written by":"Mansi Rana","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.ezrankings.com\/blog\/7-powerful-benefits-of-using-ppc-advertising\/#article","isPartOf":{"@id":"https:\/\/www.ezrankings.com\/blog\/7-powerful-benefits-of-using-ppc-advertising\/"},"author":{"name":"Mansi Rana","@id":"https:\/\/www.ezrankings.com\/blog\/#\/schema\/person\/269bdf092fff659be2febc699a52c55e"},"headline":"7 Powerful Benefits of Using PPC Advertising","datePublished":"2017-06-28T11:07:09+00:00","dateModified":"2020-10-26T07:47:11+00:00","mainEntityOfPage":{"@id":"https:\/\/www.ezrankings.com\/blog\/7-powerful-benefits-of-using-ppc-advertising\/"},"wordCount":516,"commentCount":0,"publisher":{"@id":"https:\/\/www.ezrankings.com\/blog\/#organization"},"image":{"@id":"https:\/\/www.ezrankings.com\/blog\/7-powerful-benefits-of-using-ppc-advertising\/#primaryimage"},"thumbnailUrl":"https:\/\/ezranking.s3.eu-west-2.amazonaws.com\/ezrankings\/blog\/wp-content\/uploads\/2015\/02\/07120354\/PPC.png","articleSection":["PPC"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.ezrankings.com\/blog\/7-powerful-benefits-of-using-ppc-advertising\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.ezrankings.com\/blog\/7-powerful-benefits-of-using-ppc-advertising\/","url":"https:\/\/www.ezrankings.com\/blog\/7-powerful-benefits-of-using-ppc-advertising\/","name":"7 Powerful Benefits of Using PPC Advertising","isPartOf":{"@id":"https:\/\/www.ezrankings.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.ezrankings.com\/blog\/7-powerful-benefits-of-using-ppc-advertising\/#primaryimage"},"image":{"@id":"https:\/\/www.ezrankings.com\/blog\/7-powerful-benefits-of-using-ppc-advertising\/#primaryimage"},"thumbnailUrl":"https:\/\/ezranking.s3.eu-west-2.amazonaws.com\/ezrankings\/blog\/wp-content\/uploads\/2015\/02\/07120354\/PPC.png","datePublished":"2017-06-28T11:07:09+00:00","dateModified":"2020-10-26T07:47:11+00:00","breadcrumb":{"@id":"https:\/\/www.ezrankings.com\/blog\/7-powerful-benefits-of-using-ppc-advertising\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.ezrankings.com\/blog\/7-powerful-benefits-of-using-ppc-advertising\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.ezrankings.com\/blog\/7-powerful-benefits-of-using-ppc-advertising\/#primaryimage","url":"https:\/\/ezranking.s3.eu-west-2.amazonaws.com\/ezrankings\/blog\/wp-content\/uploads\/2015\/02\/07120354\/PPC.png","contentUrl":"https:\/\/ezranking.s3.eu-west-2.amazonaws.com\/ezrankings\/blog\/wp-content\/uploads\/2015\/02\/07120354\/PPC.png","width":750,"height":464,"caption":"PPC Advertising Services"},{"@type":"BreadcrumbList","@id":"https:\/\/www.ezrankings.com\/blog\/7-powerful-benefits-of-using-ppc-advertising\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.ezrankings.com\/blog\/"},{"@type":"ListItem","position":2,"name":"7 Powerful Benefits of Using PPC Advertising"}]},{"@type":"WebSite","@id":"https:\/\/www.ezrankings.com\/blog\/#website","url":"https:\/\/www.ezrankings.com\/blog\/","name":"Digital Marketing Blog with EZ Rankings- Stay Tuned","description":"","publisher":{"@id":"https:\/\/www.ezrankings.com\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.ezrankings.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.ezrankings.com\/blog\/#organization","name":"Ez Rankings","url":"https:\/\/www.ezrankings.com\/blog\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.ezrankings.com\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/ezranking.s3.eu-west-2.amazonaws.com\/ezrankings\/blog\/wp-content\/uploads\/2018\/09\/07121543\/logo.png","contentUrl":"https:\/\/ezranking.s3.eu-west-2.amazonaws.com\/ezrankings\/blog\/wp-content\/uploads\/2018\/09\/07121543\/logo.png","width":198,"height":65,"caption":"Ez Rankings"},"image":{"@id":"https:\/\/www.ezrankings.com\/blog\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/ezrankingsIndia","https:\/\/x.com\/ezRankings","https:\/\/www.instagram.com\/ezrankingsitservices\/","https:\/\/www.linkedin.com\/company\/ezrankingsindia\/","https:\/\/www.pinterest.com\/EzrankingsIndia\/","https:\/\/www.youtube.com\/c\/EZRankingsIndia"]},{"@type":"Person","@id":"https:\/\/www.ezrankings.com\/blog\/#\/schema\/person\/269bdf092fff659be2febc699a52c55e","name":"Mansi Rana","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.ezrankings.com\/blog\/#\/schema\/person\/image\/","url":"https:\/\/www.ezrankings.com\/assets\/images\/0.png","contentUrl":"https:\/\/www.ezrankings.com\/assets\/images\/0.png","caption":"Mansi Rana"},"url":"https:\/\/www.ezrankings.com\/blog\/author\/mansi-rana\/"}]}},"_links":{"self":[{"href":"https:\/\/www.ezrankings.com\/blog\/wp-json\/wp\/v2\/posts\/6271","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.ezrankings.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.ezrankings.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.ezrankings.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ezrankings.com\/blog\/wp-json\/wp\/v2\/comments?post=6271"}],"version-history":[{"count":0,"href":"https:\/\/www.ezrankings.com\/blog\/wp-json\/wp\/v2\/posts\/6271\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.ezrankings.com\/blog\/wp-json\/wp\/v2\/media\/6073"}],"wp:attachment":[{"href":"https:\/\/www.ezrankings.com\/blog\/wp-json\/wp\/v2\/media?parent=6271"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ezrankings.com\/blog\/wp-json\/wp\/v2\/categories?post=6271"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ezrankings.com\/blog\/wp-json\/wp\/v2\/tags?post=6271"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}