Google Ad Rank and The Proven Ways To Improve It
Google ad rank determines at what position a paid ad appears and if it’s eligible to appear in paid results at all. The search engine has v...
read morePPC Strategy & Trends to Watch in 2022
In today’s time, PPC advertising is one of the most popular internet marketing models that allow businesses to execute paid promotions. Bac...
read moreRemarketing vs. Retargeting: What You Need To Know
Sometimes business owners often get confused between remarketing and re-targeting while designing their marketing strategies. We implement these ...
read moreThe Importance of Setting A Frequency Cap and How to Do it
If you’ve ever felt that display and video ads are stalking you by following you around the internet, you probably weren’t left with a positi...
read moreHow to Write Engaging Mobile PPC Ads
Statistics reveal that 53% of paid clicks come from mobile devices. The number of mobiles sold is increasing every year. Today, the maximum numbe...
read moreOnly PPC doesn’t suffice – You need to strengthen your digital marketing plan
Any idea what’s going on in the world of marketing? New trends are evolving as the technology space is growing by leaps and bounds. As more pla...
read moreHow To Create Effective PPC Landing Page
When creating a PPC Landing Page, certain factors must be borne in mind to get excellent results. It is imperative to know that it is one of the ...
read moreGoogle Adwords: Comparison Between Search Campaign or Display Campaign
There is often a confusion regarding enabling of Adwords either on the Content Network also known as the Display Network or the Search network. H...
read moreHow to Optimize Conversion Rates for PPC?
CRO or Conversion Rate Optimization helps in optimizing landing pages, search ads, and the complete website design that has been sponsored to inc...
read moreSet Up Your Google Adwords Campaign in 8 Simple Steps
Are you planning to come up with an effective Google Adwords Campaign? It is important that this campaign is designed in such a way that best res...
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